BradPace.com

Well for any readers (like I have any ) who know me, know that I feel that I can both think creatively and strategically as well as execute those ideas. So my motto fits right into my skill set. It is very convenient! But I would like to write about what Intelligent Execution actually means to me.

When it comes right down to it, intelligence is making correct business decisions. It is much more that just being smart or having a high IQ. To me true intelligence also means having fresh and creative ideas. Coming up with “stuff” out of thin air. Intelligence is also being able to break a problem down into manageable parts. With some things you just have to resort to trial and error. This includes testing, tracking and changing. But many battles can be won just in the mind. This is especially true in sales and marketing. The whole thing can be competed with firing neurons before anything ever needs to be done. (that rhymes. I should write a poem)

Complete it with firing neurons
Before anything needs to be done
That is how you go from none
To shooting for the sun

Execution is the ability to effectively execute on ideas. Duh! But it is much more than that. It is the ability to understand HOW things get done. It does not mean you have to actually do all the work. Just that you understand what needs to be done and how. That may seem obvious but just think about it for a moment. There are many, many “idea people” who have every good idea in the universe (according to them). But how many ideas actually get implemented. I will be the first to admit that I have a million ideas that site uselessly in files on my PDA. (I have outlines for over 15 novels and have never started one.) The point is that for the best ideas you need to actually do something with them.

In my new job I have the opportunity to meet and interact with entrepreneurs. Most of these are very much is the mode of doing everything themselves or working with a partner. They are doers! But I have met a few who have the idea and just want someone to “build it”. “Oh I will just hire someone to do it.” This does not work out. This is one reason that many partnerships succeed. One is the intelligence and one is the execution.

Real magic happens when both intelligence and execution come together. There is a synergy that happens when both are well understood from the beginning. If you look at anyone that has had real success you will find that they do both very well. That is why this is my motto and goal.